You are handed a receipt from little Waitrose, and the only two purchases were a box of free range eggs and a tin of sardines.
Illustrate.
This was the task set. It was titled 'Fish and Birds' and the aim of the brief was to create something great and less average, from what could initially be interpreted as a very boring brief.
Recipe Page FINAL |
Rope typography for the recipe title - a fisherman motif influencing the letterform |
Creating the waves |
Originally it was just going to solid colour, as in my original plans I was going to use gouache as my medium of colour, and therefore I could paint in shade and tone. However I ended up using papercutting as it was creating a much more crisp and professional looking finish.
However the block colour looked a little too flat and so I ended up using small dot and hash patterns for the life-ring and the lightest blue [colour 1] of the wave.
Writing detail |
I used medieval script influences for my final design. It influenced the pattern, but also the text. Each subheading I used I wanted to be bold and clear, but still have a particular design feature to them; whereas I wrote the recipe out in just my own handwriting.
The medieval influence can also be seen in the wave like patterns and shapes used on top of the fisherman and sea motifs. The flowing, curling lines which mimic the wave pattern along the bottom, and also bring all three colours to the top of the image, drawing it all together.
The mess my desk undertakes as I work on a project. Always a mission to find anything! |